When I was in graduate school (poor) in Houston in the early 90's, Black Label was $1.97 a 6-pack and that was the go to. High living was $4 pitchers of Shiner Bock at the Rice University graduate pub (a really cool place in the basement of the chemistry building that spilled out up the stairs and onto the lawn). Now-a-days, I'm all snooty with so many excellent west coast IPAs but Rainier is still pretty decent for cheap stuff.